We build for small businesses in the United States — any trade, any size, from a corner grocer to a two-chair barber shop. The aim is simple: give a small shop the same skilled team the big companies have, and take no cut of what it sells over the counter.
A skilled salesperson, someone writing the posts, someone on the books, someone watching the stock — that team used to be priced for companies with a payroll department. Now it costs less than a shift.
So we built it, and we built the register underneath it. Your customers stay yours, and every counter sale stays yours too.
One shop, one team, one set of numbers, working around the clock.
Eight skilled employees for less than a shift's wages, trained on your products and your numbers.
A register, your products, your stock, getting paid and posting it out — one place, one bill.
0% of your counter. When our shopping app brings you the customer, half of Amazon's rate for the category.
Straight into your own account. No wallet, nothing held, nothing waiting on us.
A promise only counts if keeping it costs something. These cost us.
Not a penny off a counter sale, and no fee just for using the register. It prints on your end-of-day slip so you can hold us to it.
No wallet, no balance with us, nothing to top up. Payments land in your own bank account, and nothing stands between you and what you earned.
You pay the card company what the card company charges, and nothing more. Card readers are sold at what they cost us plus handling, yours to own.
Promoter writes the post; you send it. Keeper has the reorder ready; you place it. Stylist writes it up; you publish. Advisor tells you; you decide. Pilot brings it over.
Your stock, your deliveries and your customers all stay yours. What we sell you is the team to run them.
Anything still being built says so, right on the page. You'll know exactly what works today and what lands next.
Carto has been built and put through its paces in a real shop — a register that works, products and stock that stay right, real orders, and Closer answering real customers.
Now it's the United States: the couriers, the card readers, and the first shops. They start getting set up in 2026.
We're at the start, and we'll say so. If you're one of the first, you'll be talking to the people who built it.
If you sell something to someone, it's the same pieces underneath — a counter, things to sell, stock, customers and the books.
A counter, a stockroom and an online listing that all agree with each other.
Table service, a kitchen screen, and your own deliveries when you run them yourself.
Take the booking or the order in a message, and keep the customer's details.
Sell at the market off your phone, post the rest, one stock count behind both.
If you run a small business in the United States and want to be early, or you have a question this site didn't answer, write to us. We read everything.
Carto AI Inc. — support@trycarto.com
Want to be one of the first when we open in the US? Tell us what you sell.
Need something? Same address, and we'll get to it.
Questions about what Carto does and doesn't do? Ask, and we'll answer plainly.
Card readers, couriers, card companies — if it makes a shop owner better off, we're interested.
Add what you sell, open the register, and put Closer to work on the next customer who messages.